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About Me

Paul, my name is Grant Dolby, co-founder of Dolby Haas Real Estate Solutions. I’ve spent decades helping Colorado sellers get results, including homes other brokers couldn’t sell.

I started in 1987 selling HUD foreclosures in one of the toughest economies in the country. By 30, I was running offices for Coldwell Banker. Later, Keller Williams recruited me to rebuild their struggling Highlands Ranch office and we turned it into one of the top-producing brokerages in the nation. Years later, I partnered with Phil Haas at RE/MAX Masters, where we became the #1 team in what was the top-producing RE/MAX office in North America.

Today we’re independent and built for one thing: problem-solving and execution. I’ve sold hundreds of homes across Colorado, and we back our service with a Cancel Anytime Guarantee.

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How We Position 10301 W Girton Drive 1 for Maximum Success

10301 W Girton Dr, Unit 1 is a South Lakewood condo with 3 bedrooms, 2 baths, about 1,327 sq ft, built in 2004.

This one has the kind of “quiet premium” features that actually sell condos:

• Private patio that overlooks a greenbelt and running creek (that view is a differentiator, not a footnote).
• Community pool.
• Two parking spots (one covered plus an extra space per the prior marketing).

Condos sell when the launch is tight: clean presentation, sharp photos, a simple story, and pricing that wins the bracket fast.

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Why the Current Strategy Missed the Mark

Based on the public history we can see, the problem wasn’t “the unit is bad.” The problem was the market got trained to wait.

1. Launched at a price above comparables after the prime Selling Season
2. Removed listing = buyers assume there’s a story
   When something gets pulled after reductions, people assume either the owner is dug in, the condition is off, or there’s a hidden objection. Even when none of that is true, perception becomes the enemy.
3. Condos are brutally bracket-driven
   Buyers don’t just compare features, they compare monthly payment and “what else can I get for the same number.” If the pricing doesn’t land cleanly, they don’t argue, they move on.

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The Reset Plan (How We Take Control)

A) Relaunch the story, not just the price
We position it around what’s actually special:

• Media Package Upgrade w Virtual Staging & 3D
• Greenbelt/creek-facing patio lifestyle (rare for the price point)
• 3 bed / 2 bath functionality (home office or roommate setup)
• Pool + parking convenience

B) Pre-marketing before the big public push
Before we rely on pure MLS momentum, we build demand the way buyers actually shop condos:

• Portals first (Zillow/Realtor/Redfin) with strong photos and a tight headline
• Targeted social to the “move-up renter” and “first-time buyer” pool
• Retargeting to anyone who viewed/saved/clicked
• Agent-to-agent outreach to the agents who consistently sell condos in this corridor

C) Weekly analytics and fast adjustments
You’ll get weekly reporting on views, saves, showing volume, and feedback, then we adjust quickly before the listing gets stale.

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Pricing Strategy (Clean, Credible, and Built to Convert)

The goal is to pick a number that wins the bracket without leaving money on the table.

Here’s what the public valuation signals are currently implying:

• Zillow Zestimate around $384,700 with an estimated sales range of $365,000–$404,000.
• Redfin estimate around $363,824.

That tells me the “top dollar” is about $400K, and your final lane depends on condition, updates, HOA details, and how your unit compares to the closest competing inventory.

A clean strategy usually looks like:

• Launch in a bracket where you are clearly the best deal for a 3/2 with a patio view.
• Superior Media and Marketing
• Timing is Critical March is the best Month for Sellers
• Create urgency early, then let demand confirm

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Next Steps

If you’re open to it, I’d be happy to walk you through:

• A relaunch timeline (prep → pre-market → public release)
• A bracket-based pricing plan that avoids chasing
• The fast fixes that increase condo conversion (and what’s a waste of money)

No pressure and no long-term commitment required. The first step is just a conversation.

More: https://denverseek.com/blog/the-coming-showing-surge-is-real

Thanks, Grant  

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